Tom Mendes

Software engineer

I build accessible, clear, and thoughtful digital experiences.

Technical SEO that ships with the content

Metadata, URLs and structured data as part of the editorial flow

Good copy without a technical base reaches search engines incomplete. Title, description, canonical URL, alternate languages and structured data should exist when the article is written.

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SEO is not only copy

Editors should see search title, description, keywords and a readable slug — with length warnings and heading hierarchy. Without that, SEO becomes a late fix.

Fields editors need to see

Sitemap, robots, Open Graph, Twitter Card, hreflang and JSON-LD should come from the platform, not from a plugin bolted on after launch.

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What the platform should generate alone

Review content and tech together: one H1, coherent headings, internal links and meta aligned with the opening paragraph. A pre-publish check cuts rework.

Content and tech in the same review

Platforms designed this way treat SEO as a requirement. More in Ready CMS by consultation. Technical SEO born with content costs less than patched SEO.

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Conclusion

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Content exclusively about Tom Mendes.